Pretty racy and in your face label here from Maison Bardet, especially for the likes of a Saint-Émilion Grand Cru....

The label's imagery, inspired by southern hip hop album labels from the 90s, and unusual in the context of a Grand...

Not your typical, traditional Bordeaux lable, Bardet's "Dirty South" takes on a more irreverant, graffiti-inspired...

Well like it or not this a huge departure for Bordeaux, marketing wise. A Grand Cru Saint Emilion donning a raunchy...